The US TV market an address falls in: 602 is Chicago and 501 New York. It's location.dma_code on a paid plan, and empty outside the US.

Can we target by mobile carrier?

Yes, on a paid plan: the carrier object names the operator with its MCC and MNC. is_carrier, on every plan, says whether the address is a mobile carrier's.

Do VPN users skew city targeting?

They show up where the VPN's server is, not where they are. A paid plan's is_vpn names them, so a rule can leave VPN exits out of city and DMA campaigns.

Can we see which companies visit our site?

Yes. company names the organization using an address and its domain on every plan, and a paid plan adds its type and country. A home or mobile line names its ISP, never the person.

Pay for real people in the right places.

Bots click from hosting servers and proxy pools, and a campaign aimed at one city reaches a whole country. One lookup per impression or click says what the address is, where it is down to the city and US TV market, and whose network it's on.

Get a free API key See pricing →

Unlimited lookups, no key needed · Sign up to try every field, no card

Bid requests

Example

Click on ad 1182
203.0.113.24
HostingNot billed
Impression
198.51.100.7
Chicago, IllinoisDMA 602Bid
Conversion
192.0.2.140
Residential ProxyPayout held
Impression
203.0.113.91
ISPBusiness fiberBid

Spend on people, not on servers.

Invalid traffic
Clicks and impressions come from hosting servers and datacenter proxies. Leave them out of bidding and billing.
Answered byis_hostingis_dcproxy
City and TV market targeting
A campaign bought for one metro area spills across the country. Target by city and, in the US, by DMA code.
Answered bylocation.citylocation.dma_code
Business audiences
B2B campaigns spend on consumers. Find the company behind an address and its type, such as a business, a school or a government.
Answered bycompanycompany.type
Conversion fraud
Fake installs and leads come through residential proxies so each looks like a new user. Hold the payout until the address checks out.
Answered byis_resproxyis_mobproxy

Fraud and targeting signals in one answer.

The country, timezone, carrier flag, network and company answer with no key and no daily or monthly cap. Hosting and proxy flags, the city, region and DMA code, and the company's type come with every paid plan, and Pricing lists every field by plan.

is_hosting
A hosting or cloud server rather than a home or mobile line.Paid plans
is_dcproxy, is_resproxy
Datacenter and residential proxy exits, with the last day each was seen.Paid plans
location.country, timezone
The country and its timezone, for dayparting.Unlimited
location.city, region
The city and region, with coordinates and an accuracy radius.Paid plans
location.dma_code
The US TV market (DMA) code.Paid plans
is_carrier
A mobile carrier's address; a paid plan names the carrier with its MCC and MNC.Unlimited
company
The organization using the address, by name and domain; a paid plan adds its type.Unlimited

Run it before you bid and before you pay.

01
In the bidder
Look up each bid request's address before you bid. A hosting server or a proxy gets no bid, and the city and DMA code decide which campaigns can.
02
In click and conversion logs
Look up the addresses behind clicks and conversions, 1,000 at a time on a paid plan. Invalid traffic comes out before you report, bill or pay out.
03
In audience building
Group the addresses that reach you by the company using them and its type. Business segments then come from the same answer as the fraud flags.

Start free, then add every field.

The same code runs with no key and with one: without a key it answers the free fields, and an upgrade adds the rest with no change to the code.

1
Call it with no key
Unlimited
Run the code on this page as it is, with no account.
2
Sign up for a key
No card
Your account's first 100 lookups each day answer every field, so you can try the hosting and proxy flags on real traffic.
3
Upgrade for every lookup
From $39 a month
Every paid plan answers every field on every lookup, and takes up to 1,000 lookups in one request.

Get a free API key See pricing →

import { InternetData } from "@internetdata/internetdata";
 
// No key needed. With one, every field answers.
const client = new InternetData({ apiKey: process.env.INTERNETDATA_API_KEY });
 
export async function shouldBid(req, campaign) {
    const r = await client.lookup(req.ip);
    // Hosting and proxies answer on a paid plan.
    if (r.isDcproxy || r.isResproxy || (r.isHosting && !r.isRelay)) {
        return false;
    }
    // The DMA code is a paid plan's, and the US's alone.
    return campaign.dmas.includes(r.location.dma_code);
}

bid.mjsnpm install @internetdata/internetdata

Also available for Web, .NET, Ruby, Rust, Swift, Erlang, Perl and Zig. See all on GitHub →

Or start fromBatch lookup reference Programming SDKs Database delivery

Common questions

Read the docs →API reference →Email support →

On this page

Can it run inside our bidder with no call per request?

Yes. The same data comes as databases you license and query in your own systems, with no network call per address; database licenses start at $49 a month.

Other industries

All industries →

00 · Unlimited

Unlimited lookups, no sign-up.

Paste it into a terminal. Any address answers with its country, network, company and hostname, with no key and no daily or monthly cap. ASes and domains answer too.

curl https://api.internetdata.io/8.8.8.8

{
"ip": "8.8.8.8",
"is_bogon": false,
"is_tor": false,
"is_relay": false,
"is_anycast": true,
"is_carrier": false,
"is_satellite": false,
"is_ssh": false,
"is_smtp": false,
"is_web": true,
"is_dns_resolver": true,
"is_bittorrent": false,
"hostname": "dns.google",
"location": {
"continent": "NA",
"continent_name": "North America",
"country": "US",
"country_name": "United States",
"timezone": "America/Los_Angeles",
"currency_code": "USD",
"currency_name": "Dollar",
"currency_symbol": "$",
"flag_emoji": "🇺🇸",
"flag_unicode": "U+1F1FA U+1F1F8"
},
"asn": {
"asn": 15169,
"name": "Google LLC",
"domain": "google.com",
"type": "hosting",
"prefix": "8.8.8.0/24"
},
"company": {
"name": "Google LLC",
"domain": "google.com"
},
"tor": {},
"relay": {},
"abuse": {
"email": "network-abuse@google.com"
}
}

01 · Every field

All of the data on a paid plan.

VPN, proxy, hosting and CDN flags, each naming the operator.

Location to the city, with coordinates and an accuracy radius.

WHOIS records, the whole abuse contact and the services an address runs.

Up to 1,000 addresses, ASes and domains in one request.

A free API key answers every field for its first 100 lookups each day, with no card.

See pricing Get a free API key

Pay for real people in the right places.

Spend on people, not on servers.

Invalid traffic

City and TV market targeting

Business audiences

Conversion fraud

Fraud and targeting signals in one answer.

Run it before you bid and before you pay.

In the bidder

In click and conversion logs

In audience building

Start free, then add every field.

Call it with no key

Sign up for a key

Upgrade for every lookup